If you are a fresh produce business looking to challenge competitors,
refresh your identity, create a new brand or develop smart packaging
that makes shoppers want to buy...then you’ve come to the right place.
in the fresh produce industry. Our clients are fresh produce growers, marketers & industry associations around the
world. Every day we help them create smart strategies, packaging and brands that drive growth.
We combine passion and a deep understanding of the fresh produce industry
with strategic thinking and real branding, packaging and marketing nous to help
fresh produce businesses succeed. If you have an idea, vision or project…
we can help.
Lisa Cork Brand IQHere's how we help companies just like yours.
“Where we as growers just saw a brand re-fresh, Lisa and her team saw whole new opportunities to reposition kumara as a more consumer friendly vegetable. As a result of her vision, we have completely changed the way we market and pack our kumara and our growers are making more money as a result.”
“Working with Lisa, even across the miles, was easy. She was strategic, clever and innovative and took charge of the whole process allowing me to get on with growing. My bottom line has benefitted from her expertise already.”
"Lisa is highly creative and not afraid to “revolutionize” a category. She understands the needs and expectations of growers, consumers and distributors and the dynamics that connect them. Lisa is insightful and visionary, but most important she truly cares about delivering beyond the expectations of her clients."
"We were able to maximize marketing opportunities through existing avenues we simply had not previously seen as valuable or available. I would highly recommend Lisa to any produce business – she's the best at what she does!"
"We brought Lisa in to redesign and enhance the messaging on our UglyRipe consumer pack. Communicating across two continents proved to be as effective as if we were meeting right in our office. Lisa’s insight, expertise and vision were all validated in the final work."